The right coverage in.
The right numbers out.
Filter coverage the way your client thinks about it, choose the metrics that matter to them, and show what every number means.
My client cares about reach. Another only wants engagement. Show the metrics they care about.
Switch every metric on or off, per report. Choose the figures on the performance tiles and on each coverage card, from reach and views to likes, comments, shares and saves.
Is that good? Compared to what? Every number with its context.
Compare each tile to the previous month, the same month last year, or the targets you agreed with your client. The change shows as a clear pill, so nobody does the maths.
Where do these numbers come from? Every number explains itself.
Turn on definitions and each metric explains itself in plain words. The footer states the brand, market, currency and dates, so nobody has to ask.
Every filter and metric, on every plan.
Coverage filters
Creator list, paid or organic, date range, media type
Tag selection
Build a report from a campaign tag or tag group
Performance tiles
Mentions, contributors, engagement, views, reach, impressions, Value and more
Coverage card figures
Reach, views, engagement, likes, comments, shares, saves, Value
Compare to
Previous month, same month last year, or targets
Tile layout
Tiles per row, tile order, table by channel
Definitions
A plain-language tooltip on every metric
Currency
Your brandspace currency, stated on the report
Questions reporters ask.
Yes. Any range, not just calendar months.