Client-ready reports,
without the reporting week.
MVO pulls in the coverage, fills your template, writes the summary and shares it by link. You check it, send it, and see who opened it.
Reporting is the job nobody budgets for.
The tool is the cheap part. The hours your team spends finding, logging and rebuilding the deck are what cost you clients you could have taken on.
Work out what reporting costs your team today. Calculate your hours →
Agencies send it. Brands
take it to the board.
Agencies and brands work in one shared brandspace, so the report your client opens shows the same numbers you do.
Can it look like ours, or like our client's? Your brand on every page. MVO on none.
Choose the cover layout, images, logo and colours once and save it as a template. Turn on white-label and the report and PDF carry your name, not ours.
Is that good? Compared to what? Every number with its context.
Compare each figure to last month, the same month last year, or the targets you agreed with the client. Pick the metrics they care about and switch off the rest.
Can I tell the story my client
cares about? Add the section. MVO fills it.
Highlights, top creators, share of voice, brand impact, campaign spotlights and charts that open the coverage behind every point. Add, remove and reorder in a click.
Where did that spike come from? Click any number to see the coverage behind it.
Every chart, ranking and word in the report opens up. Click a spike, a channel, a creator or a word in the word cloud, and the coverage behind it opens in a side panel, sorted by reach, Value or most recent.
Someone still has to write the summary. The commentary, drafted from the coverage.
MVO Intelligence writes the key messaging, key activities and product focus from the coverage in your report. Rewrite it in a click, or edit it like any other text.
Did they even open it? Send
one link. Know it was read.
Share a live link with anyone, or only the people you invite. Set it to expire, present it full screen, or download a PDF. Then see who opened it, how often and for how long.
What you present on Monday is what they
open on Friday.
Every report is a snapshot. Its figures stay put until you choose to refresh, and then the same link shows the new coverage.
Every channel measured the same way, so the numbers compare.
Mentions skew to social and reach skews to online. Reporting all five together gives a balanced view across Instagram, TikTok, online and print. For social, add engagement, engagement rate, views and view rate, with engagement shown as a total or as likes, comments, shares and saves.
Mentions
How much coverage your brand generates, across every channel.
Contributors
How many creators, authors and outlets are carrying your brand.
Reach
How many people could see it. TikTok uses views, because followers undercount it.
Impressions
How many times it could be seen. Four posts to the same audience count four times.
Value
What the same exposure would cost to buy, at standard rates for each media type.
Reach for online uses unique monthly visitors adjusted for each country, not total visits.
No report add-ons. No seat limits.
Unlimited reports
On every brandspace, for anyone with editor access
Templates
MVO templates, plus your own, shared across your team
White-label
Remove MVO branding from reports and PDFs
MVO Intelligence
Summaries drafted from your coverage, rewritten in a click
Compare to
Last month, same month last year, or your targets
Live link
Anyone with the link, or invited people only, with expiry
PDF and Excel
For board packs and the figures behind them
Viewer analytics
Who opened it, how often, for how long, on what device