MVO
Time and cost calculator

Reporting costs you
more than your tool.

Put in how many clients you report on and the hours your team spends on it. See what reporting really costs, the time MVO gives back and how many more clients you could take on, without hiring.

Time and cost calculator

What is manual reporting really costing you?

Your reporting budget isn't just the tool. Add up the hours your team spends finding coverage, logging it and building reports, and see what you get back with MVO.

Your reporting today
What reporting really costs you$3,300a month
Tools$0Team time (60 hrs)$3,300
That's $39,600 a year of your team's time spent on manual reporting.
With MVO, you get back9hrs a weekThat's 4.7 working days a month, worth $23,760 a year.
Room to grow, without hiring+12clientsReport on 12 more clients in the hours you spend now. The same as adding 1 day a week of someone's time to the team.

Estimates only. Assumes MVO takes 60% of the manual work out of finding, logging, evaluating and reporting coverage, over 48 working weeks a year and a 38-hour week.

The report is the last step.
MVO does all five.

Most of reporting happens before the report. When you only automate the deck, your team still does the rest by hand, every month, for every client.

  1. Find coverage

    By hand
    Searching sites, socials and alerts, one link at a time
    In MVO
    Coverage lands in one place, found for you or uploaded in bulk
  2. Log and evaluate

    By hand
    Pasting links, screenshots and reach into a spreadsheet
    In MVO
    Every piece scored on reach, engagement and Value as it lands
  3. Organise

    By hand
    Sorting rows by campaign, product and spokesperson
    In MVO
    Tags and tag groups, filtered in one click
  4. Prove value

    By hand
    Working out what drove results, review after review
    In MVO
    Brand Impact by campaign, with Content Drivers generated in a click
  5. Report

    By hand
    Rebuilding the deck, then chasing feedback
    In MVO
    MVO fills your template with your coverage, shared as a live link

Grow your agency, not your headcount.

Reporting time is capacity you're already paying for. Give it back to your team and the next client doesn't have to wait for the next hire.

More clients, same team
The hours you get back cover the reporting for new clients, so growth doesn't wait on a hire.
Time for the work clients pay for
Strategy, campaigns and new business, instead of copying links on a Friday afternoon.
Reporting that doesn't depend on one person
One template and one set of numbers, whoever builds the report and whoever is on leave.
Questions

How do the numbers work?

Your hours a week on reporting, over 48 working weeks, at what an hour of your team's time costs, plus what you spend on reporting tools. It's an estimate to help you compare options, not a quote.

See the hours come back in your own trial.

See the hours come back in your own trial.

See the hours come back in your own trial.